Positioning for Startups in the Cloud Native Ecosystem
In this episode, I didn't have a guest — so I talked about positioning and what it means for startups in the cloud native ecosystem.
Here's what I covered in this episode:
- What positioning and market segmentation is and is not
- The specific positioning challenges facing companies in the cloud native ecosystem
- Why it's important to identify and talk about the types of application your product benefits the most
Thanks for listening, and happy new year!